Success is in the Preperation – Brad Stevens
The coach reaches into his suit pocket for the neatly folded paper, opens it, scans it, before folding it up and returning it to its place. He repeats this process every few minutes, every game, until eventually the freshly printed sheet looks like something forgotten at the bottom of a suitcase. Crib sheets are not uncommon among NBA coaches, though few consult them as often as Celtics coach Brad Stevens. Defensive keys, offensive keys, 10-15 plays written, Stevens says, “in my own jargon,” meticulous preparation boiled down to one page.