Sports Leadership


            What Makes FC Barcelona Such a Successful Business

What Makes FC Barcelona Such a Successful Business

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“Blue and claret blowing in the wind. One valiant cry. We’ve got a name that everyone knows: Barça, Barça, Baaarça!” So runs the battle hymn of FC Barcelona (aka Barça), the Catalan soccer club that won the UEFA Champions League — the world’s most prestigious inter-club soccer championship — earlier this month, defeating Italy’s Juventus 3-1.

With 23 Spanish League championships, 27 Copa Del Rey titles, and, after this last victory, as many as five Champions League trophies under its belt, Barca has earned a unique place in the annals of soccer. It’s also a successful business: the team’s net worth, according to Forbes, was $3.16 billion, making it the world’s second most valuable sports team, while its revenues touched $657 million, the fourth highest among soccer clubs (after Real Madrid, Manchester United, and Bayern Munich) in 2014.

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Original article from https://hbr.org/2015/06/what-makes-fc-barcelona-such-a-successful-business updated 6/16/2015